Win more customers, quickly
Google research shows that brands that adopt data-driven marketing strategies achieve 30% savings in costs and a 20% growth in income. But only 2% of businesses take full advantage of this opportunity.
To make sure you’re not missing out, we will use insights from neuroscience and behavioural economics to:
- Audit what you’re doing and who you’re targeting
- Use the latest research to recommend quick sales and marketing wins
- Show you how you can implement these changes at speed over 90 days
- Maximise the value of your digital carbon footprint
- Even if you have a low budget, we’ll find cost effective ways that will enable you to reach more people and make more of a difference
Communicate the value of low carbon solutions
To communicate the value of sustainable, low carbon solutions you need to overcome various inherent barriers in people’s brains.
Using neuroscience and behavioural insights, we’ll work with you to:
- Make complex and technical products and services accessible and engaging
- Develop a compelling brand story that communicates the true value of what you do
- Create a core set of customer messages that you can use across all your marketing and sales collateral
Make it easier for customers to say yes
Did you know that 95% of thoughts and emotions occur before we’re aware of it? This has huge implications for how you communicate with customers, particularly when your product or service is complex and technical.
We will show you how to apply insights from neuroscience and behavioural economics to make it much more likely that people will engage with your brand.
This service includes:
- A full review of your marketing and sales collateral
- Recommendations for quick wins
- A roadmap for future action.
If you’re planning a brand refresh or website redesign in the next year, this investment will maximise return on your budget by giving you a science-backed plan of action.
How we do it
We use neuroscience and behavioural insights to enable you to build a low carbon economy one customer at a time
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Spark interest
Create an emotional connection with customers
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Show value
Overcome inherent brain barriers to show why low carbon solutions are worth it
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Make it easy
Use behavioural insights to make it easier for customers to say yes
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Grow sustainably
Build scalable brand assets that build a low carbon economy
Ready to transform your marketing with neuroscience?
Here’s a few examples of how we’re already working with businesses like yours to apply this science-based framework for marketing:
- Overhauling marketing assets to make complex, low carbon solutions more accessible and engaging
- Testing new outreach and nurturing campaigns that increase engagement and conversions
- Transforming pricing strategies to increase average order values
- Rebranding to create a stronger emotional connection with customers
- Website redesigns to create stronger digital sales funnels
Book your call with Ruth to get started
Let’s explore how you can use neuroscience and behavioural insights to make your marketing more successful, and sustainable. Book some time to chat to our founder Ruth and together we’ll build a low carbon economy one customer at a time.
